Get clear on what has worked
Do you know what marketing activity is working well for your business. What successes have you achieved and what can you do more of next year
Understand what challenges you face
From market restrictions, changing buyer preferences and pricing issues - getting clear on the challenges you face, can give a clarity to your strategy.
Understand what resources are required
Marketing if done properly will require extra resources in terms of budget, extra support, ad spend and more - give yourself the right tools for the job
Spotting an opportunity can be very satisfying and allow your business to grow. By working through this Marketing Audit template, you can spot the signs much quicker, be more agile and adapt easier